This week on the .metaverse podcast, we are honored to be joined from the CES convention floor by Laurent Diot from Fiat, and Eric Chaniot from Microsoft, to discuss how Fiat applied the four main goals of Chief Digital Officers to create the Fiat Metaverse Store, the world’s first metaverse-powered interactive showroom. Laurent Diot is the Chief Marketing Officer at Fiat. Laurent has a master in Engineering Management from l’École Centrale Paris and 25 years’ international experience in the automotive world. Previous roles include Deputy General Manager, Sales and Marketing at Dongfeng-Renault Automotive Co. in China and CEO of Renault Portugal. Eric Chaniot is the Chief Digital Officer, General Manager of Automotive, Mobility, Transportation at Microsoft. Eric has over 20 years of experience in the technology business and has created a plethora of turnkey solutions to help transform international businesses to become more digital, innovative and automative. Please click on the link below to view the Fiat Metaverse Store (the world’s first metaverse-powered interactive showroom) displayed and discussed during this conversation: https://youtu.be/_uPMC_r8GPk?t=174 Check out more from Touchcast: https://twitter.com/Touchcast https://www.linkedin.com/company/touchcast Touchcast is the world’s leading enterprise metaverse company. A pioneer in the use of Mixed Reality and Artificial Intelligence, we bring people together by breaking down the barriers of space, time, and language.