Brands have a massive opportunity to deepen relationships with consumers if they can successfully build a presence in the burgeoning metaverse, capitalizing on rising demand for digital asset ownership and self-expression. We dissect the opportunity with a leading metaverse brand consultant, Cathy Hackl, and discuss why brands need to be investing in the metaverse today.  Cathy Hackl https://www.linkedin.com/in/cathyhackl